360oz
360oz our principal company is an online television network that has developed and implemented a
dynamic platform. This allows our experts to manage and market corporate brands and celebrities with
ease utilizing our built in resources, partnerships, and technology. Business models as they are known
are changing rapidly and we know how to successfully make that change.
About 9% of all broadcast and cable TV show viewing occurred online last year, according to a new study by
The Convergence Consulting Group, yet online ad spending accounted for only 2% of what was spent around
these shows. The group is more than bullish about how much online viewing of shows will increase in the
coming years, ramping up to 14% of all viewing this year, 19% in 2009 and 23% in 2010. - CYNOPSIS
360oz specializes in monetizing original content, branding and marketing. 360oz has the ability to
take products and original content and give them credibility while providing additional revenue
streams to our content partners.
Because the team that comprises of 360oz and their parent company Fortune Market Media has an
extensive background in the entertainment and new media industries, we are able to delivery results
seamlessly.
360oz is a viable tool for companies who seek direct marketing results. It provides an outlet for
today’s music industry to promote artists on a less commercial, more organic way which causes
credibility and stickiness for the artist along with a new revenue stream.
Our content partnership deals are favored-nation 50/50 split and partners have creative control at
all times.
- 360oz will be the premier digital voice and information source for today’s 15 to 28 year-old pop& urban culture generation.
- 360oz covers 5 main categories: Music (lifestyle), Entertainment (film, video games, etc.), Sports
(mainstream & extreme), Stuff (gadgets, products, electronics etc.), and Gear (clothing, shoes,
accessories, etc.)
- 360oz provides many outlets of information; news, blogs, comments, media (video, audio, photos)
with individualized profiles for users.
- All video content on 360oz is available for free direct-to-mobile and online at 360oz.com
- The mobile content platform market grew by 20% to $3.4 billion worldwide in 2007 as mobile users
reached for more entertainment content including ringtones, music, mobile games and video, according to
MultiMedia Intelligence. The researcher says North America is rapidly transitioning to an "off deck" dominated content market but noted further growth is being stymied by the difficulty of content discovery
and purchasing. - CYNOPSIS
- 360oz establishes content partnerships with key celebrities and corporate brands, providing them
a turn-key solution to promote their content in addition to providing a new revenue stream through
advertising, sponsorships and licensing deals.
- Content partners benefit from our multi-level promotional platform and strategic alliances with
online syndication, mobile, radio and print companies via in house optimization, ad sales,
promotion and business development staff.
360oz provides a turn-key solution that is perfect for any artist or
brand who, at no cost, would like to:
- Monetize their content
- Increase exposure
- Easily create and customize a branded web/mobile portal promoting their content
For advertisers & content distributors, we offer a unique ability to
reach consumers via our organic methods including:
- Advertising with some of the most credible brands & artists in the world
- Distributing original compelling content through
different distribution channels
- Provide your users content from some of today’s hottest
celebrities
- Organic product placement with key influencers
360oz provides an efficient platform for celebrities and
companies to market and monetize their current content or have
our professional team create original content for them which will
strengthen their brand and revenue streams By streamlining our
resources and utilizing our built in audience amongst all
channels, 360oz is in a unique position to offer a one of a kind
solution to artists, brands, advertisers, content partners, and users,
where everybody wins! |